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Woke: Republicans critical, but poll shows most Americans view term positively

By Lee Cleveland - March 8, 2023

Despite the fact that Republican presidential candidates are committing to fight against “woke” culture, a recent USA TODAY/Ipsos Poll has found that most Americans consider it to be a beneficial term rather than something negative.

Fifty-six percent of those surveyed say the term means “to be informed, educated on, and aware of social injustices.” That includes not only three-fourths of Democrats but also more than a third of Republicans.

Americans are starting to understand the importance of staying informed, educated and mindful of social issues. This awareness is becoming more essential in today’s society.

In total, 39% of people claim that the term has become synonymous with extreme political correctness and being overly sensitive. A majority of individuals belonging to the Republican Party, 56%, support this viewpoint.

According to a majority of independent voters, being “woke” indicates an awareness of social injustice rather than excess politeness. The opinion was held by 51% to 45%.

“Most Americans understand that to be woke is to be tuned in to injustices around us,” said Cliff Young of Ipsos. “But for a key segment of Republicans who make up the Trump-DeSantis base, ‘woke’ is a clear trigger for the worst of the politically correct, emerging multicultural majority.”

Amy Walker, in her article Why Are Republicans Going After ‘Wokeness’ Instead of Going After Biden? that was published by the Cook Political Report on February 23, suggests “wokeness” will again be a major focus for Republicans in the 2024 U.S. Presidential Election.